Tag Archives: selling

Field of Dreams

Artist Amy Guidry with her work at the Slidell Cultural Center at City Hall
Artist Amy Guidry with her work at the Slidell Cultural Center at City Hall

No one cares about your art more than you do. It’s true. It’s not unlike showing your vacation photos to everyone. They mean well, but after about two minutes, the enthusiasm wears off and their eyes glaze over. I was inspired to write this after going through some old art magazines to clear out the mountain of periodicals I’ve saved. I came across a rather disheartening article in a very popular magazine. The author was giving advice on how to be a successful artist. Some of the author’s tips? Paint what sells- not more “complex” paintings, don’t bother showing in libraries or university galleries since they don’t generate sales (museums usually don’t either, but I don’t know an artist alive that wouldn’t jump at the chance to show in a museum), and sell on Ebay- specifically bright, colorful, quick paintings- no drawings. I know better than this and even I found it depressing! I can only imagine what other artists must think.

So this is what leads me to my frustration. I don’t care who they are or if they mean well, no one truly cares about your art or your art career as much as you do. This is why you are the only one that can determine what your goals are and if, at the end of the day, you’ve done all that you can to achieve those goals. Don’t listen to the naysayers, the haters, the critics, the cynics, or the non-believers. What do they know anyway? Even some of the experts can’t always predict what you, personally, need to do. That’s why it’s up to you to take in all this information and filter through it and find what is applicable and toss away what’s not. You know what you need to do. You know if your work is the best it can be. You know what you should create. If you try to “paint what sells,” you’ll be chasing your tail for quite some time. Popularity changes as do marketing trends. Something that sells one day, won’t the next. That’s why there are trend analysts that make a living at this. Great work is great work and it will attract its own popularity. And while I’m at it- if you were to avoid university galleries, libraries, museums, or any other venue for fear of little to no sales, you wouldn’t be an artist, would you? I couldn’t imagine not having the experience of seeing art, especially when I was a student, at a university gallery or museum. Some of the most significant shows of our time come from these venues.

In my own personal experience, I’ve heard it all. I’ve been told what I should paint, how I should paint, and I’ve even had a drunk non-artist tell me what is and isn’t art. When I made the decision to paint and to try to get into a gallery exhibit, even one of my “good” friends told me that I couldn’t do it. It’s a good thing I didn’t listen to any of these people, otherwise I may not have even been an artist at all. Anyone listening to that kind of advice would quit before even starting. Don’t make that mistake. If you’re already a working artist, just keep on trucking. If you’re just starting out, stay focused and put your blinders on. And maybe invest in some good ear plugs.

Being a true artist takes grit. There’s a lot of blood, sweat, and tears, and you’ll need to develop a thick skin. However, I can’t imagine a more rewarding experience.  I always like to think of these words by Ralph Waldo Emerson:  “Nothing great was ever achieved without enthusiasm.”

If you’d like to learn more about my own work and what I’ve been up to, check out my website at www.AmyGuidry.com.